Category Archives: coaching

OOOMS coaching

OOOMS offers creative workshops to design schools, colleges, academies and institutes. All workshops are custom made in consultation with the client.

Besides being devoted designers, Guido and Karin love to share their knowledge by facilitating workshops worldwide. They are certified educators and both teach one day a week at the University of Arts Utrecht and the Design Academy Eindhoven.

The goal of these workshops is not to design a perfect product but rather to provide insights into the design process and the associated challenges of rational thinking and manual skills. The method for the workshops is ‘learning by doing’, so a real hands on approach is demanded from all participants.

OOOMS coaching


Through this workshop, I have learnt things that were beyond what I could learn in a normal classroom. I have learnt new ways to explore different materials. Something that the Dutch designers mentioned will remain etched in my mind ”Limitations of a material mainly exist in the mind.“ Alvin Ng Sing Por | Diploma in Interior Design, Year 2

It was a good learning experience through an iterative design process, in our case working with a very common material like paper we explored different ways of manipulating the material to transform it into a designed object. It was also a very hands on experience, working physically with the materials from beginning to end made it very dynamic and fun. Also the way Guido & Karin teach I thought was great because they had to pay attention to each of us and give us personal feedback on our ideas and concepts. Damaso Mayer | product design CEDIM, year 3

I feel that this workshop has really helped me understand more about how a designer works in a real company and how to approach design through material exploration in a project. Nazirah Kau Hui Ling | Diploma in Experience and Product

The best take away from workshop is that the design process should be about not thinking too much but just doing it. In my education, such a process has not been used and this workshop taught me to do so. Jane Ang Jia Ying | Diploma in Experience and Product Design, Year 3


Lost & Found in Singapore

Studio OOOMS has been invited to conduct a 5 day workshop at the Singapore Polytechnic. The title of the workshop is “Lost and Found”. This title is based on the free materials that have lost their original function and for which a new function will be found. The group assignment demands a real hands on approach, as well as the ability to make quick decisions and to be creative with limited materials. The programme places an emphasis on practice-oriented, creative work, complemented by short presentations and discussions.

If you like to see the PDF brochure about our workshops, click here.
More photo’s of the workshop can be found on our facebook page.

Description: Workshop Lost & Found
Commissioned by: Singapore Polytechnic
Design: OOOMS

  • Singapore Polytechnic 02

Design na Praça in Brazil

 Last November OOOMS was invited by Angela Carvalho to come to Rio to participate in the Design na Praça event. We were asked to share our experiences of the Ffrash project. Ffrash is an Indonesian non-profit project where OOOMS was asked to design interior products from local waste material, and coach former street children to reproduce these products.

During our stay we met staff and students of the Offenbach design school from Frankfurt. It has been very valuable and pleasant to work with them during a workshop at the IED Rio. Together with staff from IED Rio and Brazilian students, we analyzed- and experimented with- a ton of waste material. This material was collected locally during the weeks prior to the event.

During the design na Praça event there was a variety of creatives that all showed their way of dealing with waste material and related matters. Among many interesting people we also met the Ducth Consul-General who gave us useful information and set up some meetings for the following days.
With the Sugarloaf Mountain as an almost surrealistic backdrop and a very diverse audience, we presented our work. It was a great experience to speak at this event and also the first time it was in shorts and on flip-flops.


After the Design na Praça event we used our time in Brazil to visit PUC University, ESDI , FAAP in Sao Paulo and a second time to IED Rio to present our work and talk about possible cooperations.  It’s been hot and hectic, but we enjoyed every minute of it.

We would like to thank Angela Carvalho, The Dutch Consulate, The Dutch Embassy and all the other people that made this possible.



OOOMS was invited to co-operate in a project to help former street children in Jakarta, Indonesia. This project is called Ffrash and is initiated and organized by Gina Provo Kluit, a Dutch woman who is living in Jakarta.

The main assignment for OOOMS was to design a collection of interior products, by re-using waste material. Besides that we had to train former street children and teach them how to make these products.

Ffrash collection

One of the goals was to improve their workshop skills and teach the youngsters the principles of design and entrepreneurship. By doing this they have a better chance of finding a job. The profit generated by the sales of the Ffrash products will be used to support KDM, the shelter that provides the street children a home, education, attention and much more. This is also the location where the workshop has been set up.

Our first visit to Jakarta was in August 2012. During two weeks we’ve visited many interesting and sometimes smelly sites of the city. We noticed there is a tremendous amount of trash filling the streets and clogging the city’s sewer system. We spend our time collecting as much information as possible about the different waste materials, and meeting the parties involved, like the Dutch Embassy, Intercontinental and KLM.

  • Bottlecap Stool

Back at our studio we used all our spare time to work on the project. We executed many experiments involving plastics, glass, metal, microwave ovens, blenders and blowtorches. By the time we had to leave for Jakarta again we developed a large number of concepts and ideas and left with a flexible mindset to be prepared for the unexpected.

Our work in Jakarta has been a great experience with many challenges and surprises, but already a success on its own. We’ve bought machines, set up the workshop, made prototypes and trained the youngsters. The selected youngsters make a great team and rarely have we seen such enthusiasm and motivation!

August 2013 OOOMS has been in Jakarta for the third time to fine-tune the designs and add new products to the collection. We are really proud to present this first interior product collection for Ffrash. The official launch of the Ffrash collection has been held during the Dutch Design Week 2013  in Eindhoven, The Netherlands.

A more extensive selection of photo’s can be found on the OOOMS facebook page,
You can also support the project by ‘liking’ its facebook page,

Description: Ffrash project
Commissioned by: Gina Provo Kluit
Sponsored by: Kingdom of the Netherlands, Cargill, Garuda Indonesia, HCA, KLM, Maersk Line, Equil, Frisian Flag, Intercontinental, Van der Stap Notarissen, Netsociety, Stichting Fonds voor de Geld- Effectenhandel
Design: OOOMS

Paperplay in Mexico

On the 12th of June 2010 OOOMS stepped on a plane to Mexico. We were invited by CEDIM to give a 5 day workshop about interior & product design. Before we left we put lots of effort in the preparation so nothing could surprise us.

CEDIM is situated in Monterrey, a modern city surrounded by beautiful mountains, where the temperature easily rises up to 40 degrees Celsius. Our group consisted of 23 students from various departments, some participants were already graduated. One of the main goals of the workshop was to make the participants realise that limitations of a material mainly exist in their brain, not in the material itself.

The participants really worked hard. Not only we, but even the staff was surprised how the students took over the entire school to work on their projects. Students were working in the classroom and in the workshop, but also any other empty room, in the basement and in the hallway. It was amazing to see them work with such enthusiasm! Even when Mexico was playing the soccer match against France, the students kept on working while watching the game! The night before the presentation some students even didn’t go to bed and worked all night long, just to have their project finished; That’s the spirit!

At the presentation we were really proud of our students; So many great projects were made in just 1 week. According to all the lovely reactions from the students and the staff, and even the director of the school, we must have done a pretty good job. We would like to thank all the participants for their great effort and our friends of the staff for taking such good care of us!

If you like to see the PDF brochure about our workshops, click here.

Description: Workshop Paperplay
Commissioned by: Cedim
Design: OOOMS

  • Workshop Paperplay

Coaching at Cedim

In May 2011 OOOMS was invited for the second time to Cedim, a very well equipped design school, located in the northern part of Mexico.

Our task was to coach two groups of students, both with their own individual assignment. One assignment was to design innovative products for the biggest beer brand of Mexico, the other was to design a ceramic plate for a traditional Mexican meal.  We coached both groups intensively for 2 weeks and are proud of what most students have achieved in such short time.

Description: Beer bottle & Ceramic plate
Commissioned by: Cedim
Design: OOOMS

  • Coaching at Cedim 02